We're on a mission

to build a retail empire that's the
best place in the world to work.

Our brands

We make things happen

We are a team of can-do people, that get results and have built a growing retail empire overnight!

We are a family

We are one big family that looks out for one another, spreading kindness and fun along the way.

We stand out

We choose to be innovators, act courageously, bold and do things in our own unique way.

We love challenges

We embrace challenges, dream big and are crazy enough to think we can actually change the world.

Who are we?

We're YOLO and we're on a mission to build a retail empire that also happens to be the best place in the world to work. We have brands in health, beauty, food, industry, lifestyle and outdoor leisure, but we are just getting started! 

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Find out what we do at YOLO


YOLO is founded

We launch YOLO with a vision to create a successful retail empire that starts at out kitchen table.


Our first brands are born

We launch two brands, an online opticians called My Glasses Club and a subscription tea club called BRUU.


We acquire a business

We acquire an loss making business in the hammock sector called Simply Hammocks and plan to grow it.


Scayl is launched

We start a new business manufacturer packing and sealing machines for the food sector, called Scayl.


New baby business

We get the licensing rights for Amazonas and launch Babyworld offering products for the baby market.


We serve our millionth tea

BRUU serves its millionth cup of tea after a new and improved box revamp. and we double our team.


Introducing Eye Lounge

We acquire a eyecare business with 33,000 customers and rebrand and relaunch it within 30 days.


Growth & Acquisitions

We invest in multi-million deal with worlds biggest hammock brand, report record growth and invest in a new warehouse.

Simply Hammocks

Europe's biggest hammock retailer



The UK's favourite gourmet subscription tea club



Supplying the food industry with packing machines


Eye Lounge

Leading online eyecare pharmacy


My Glasses Club

Online opticians selling top brands



Baby products for a deeper and safer sleep


Amazonas UK

Europe's biggest hammock retailer and manufacturer


Cosmetics Lab

UK independent cosmetics manufacturing facility


Latest news

Our CEO announced as Great British Entrepreneur Awards 2022 finalist
Our CEO announced as Great British Entrepreneur Awards 2022 finalist

Richmond-based Scott Woodhead and CEO at YOLO, has been named as a finalist in the Great British Entrepreneur Awards for the Scale-up entrepreneur of the year award, recognising fast scaling UK businesses a...

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An Average Day at YOLO
An Average Day at YOLO

Recently  YOLO’s founder, Scott Woodhead, won the 42 under 42 Award for Yorkshire. Scott is also one of only a few entrepreneurs to win the award in multiple regions, having been awarded it in the Northwest...

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Businessman Wins Yorkshire  42 Under 42 Award 2022
Businessman Wins Yorkshire 42 Under 42 Award 2022

Last week YOLO’s founder, Scott Woodhead, took home the ‘42 under 42 Award’ for Yorkshire, at the coveted Insider Business Awards Ceremony held in the Royal Armouries Museum in Leeds. The event, hosted by In...

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Our 2030 Campus

We want to build a YOLO campus in the North Yorkshire Dales to attract talent from the major cities into our region and give them  the perfect balance between an exciting career opportunity and being surrounded by natural beauty.